hey guys..
i agree. i two struggled to find the sense in q. 27. i chose 28 and it was just a messy mix of the f. objectives and m. objectives and marketing plan.
what did people put for question 5 and 17??
i did so many past papers that those 2 were the only ones i had a bit of trouble...
hmm. i see where your coming from. (maybe i did overthink it to be geocentric) i thought it would be the best option to empoly host nationals to manage and work the subsidiary. therefore geo get it?
you obviously thought. host... cnt be ethno therefore opposite polycentic.. Correct...
its a simple concept really.
Horizontal : a business takesover/purchases another business within the same production level. e.g Woody Furnitures buying over Cheeky chairs ltd.
(same industry)
- both an intermediary/wholesalers
Vertical: if Woody furnitures decided to to purchase a timber...
Marketing: Types of Markets Question. Urgent help please.
My teacher defines an intermediate market as: one consisting of the component parts or unfinished goods from one business to be used in the production (value adding) chain by another business. Eg: brake pads for a car.
Whereas my...
2. Global Branding
(2)Remlap Surfwear is planning to expand its operations internationally. The CEO has
decided that the international marketing campaign will present the same marketing mix
for Which global marketing strategy is Remlap Surfwear intending to use?
(A) Differentiation
(B)...
1. Geocentric
(1) Habib Clothing, a manufacturer and retailer of clothing, has expanded its business to
China. The CEO has decided to use the same model of operations in China as they do in
Australia. Chinese locals will be employed to manage and staff the business.
Which staffing arrangement...
hey. im currently doing up my study notes on this.
and it seems theres conflicting fromulas
ART ratio = Sales revenue accounts recievable
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